Mo.co by Supercell Earns $2.5M in Under a Month
Supercell's upcoming game, Mo.co, has already made waves in the gaming community by surpassing $2.5 million in revenue during its soft launch phase, as reported by Pocketgamer.biz. This millennial-focused monster-hunting multiplayer game combines elements of social gaming with the thrill of Monster Hunter, allowing players to step into the shoes of a stylish part-time hunter tasked with tackling evil invaders from beyond.
The game's early revenue spike can be attributed to its appealing array of cosmetics and in-game goodies, which have enticed players to spend. However, after reaching this peak, the revenue saw a decline, possibly due to the limited content available during the invite-only soft launch. This dip in earnings raises questions about Mo.co's future, given Supercell's history of being ruthlessly selective with their releases.
Supercell has a track record of focusing their efforts on the most promising games, leading to successful launches like Brawl Stars and Squad Busters. Conversely, this strategy has also resulted in the cancellation of potentially good games such as Flood Rush and Everdale before they could see the light of day.
The fate of Mo.co remains uncertain. Its initial success may prompt Supercell to invest in new content to reignite player spending and interest. If this strategy pays off, we might soon see Mo.co available on major app stores.
While Mo.co is currently not accessible to the general public, those eager to stay ahead in the gaming world can explore our "Ahead of the Game" feature, which highlights top early access games available on mobile platforms.
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