Star Wars Outlaws Sales Facing Decline

Ubisoft's highly anticipated Star Wars Outlaws has reportedly underperformed sales expectations, impacting the company's share price. The game, intended as a financial turning point for Ubisoft, hasn't met projected sales figures, causing a dip in stock value last week.

Ubisoft's Financial Hopes Tied to Star Wars Outlaws and Assassin's Creed Shadows

Stock Price Decline Continues

Ubisoft pinned significant financial hopes on Star Wars Outlaws and the upcoming Assassin's Creed Shadows (AC Shadows), presenting them as key long-term investments in its Q1 2024-25 sales report. Despite positive critical reception, Star Wars Outlaws' sales have been weaker than anticipated.

Ubisoft's Q1 2024-25 report emphasized the importance of these launches, aiming to bolster the company's financial position. While the company reported a 15% increase in console and PC session days, largely driven by Games-as-a-Service, and a 7% year-on-year rise in monthly active users (MAUs) to 38 million, the underwhelming performance of Star Wars Outlaws overshadowed this positive news.

Sales figures for Star Wars Outlaws have been described as sluggish. Reuters cited J.P. Morgan analyst Daniel Kerven, who noted the game's failure to meet sales projections despite positive reviews. Kerven revised his sales forecast downward from 7.5 million units to 5.5 million units by March 2025.

Following the August 30th release, Ubisoft's share price fell for a second consecutive day on September 3rd, dropping 5.1% on Monday and an additional 2.4% by Tuesday morning. This marks the lowest share price since 2015, adding to a year-to-date decline exceeding 30%.

While critics generally praised Star Wars Outlaws, player reception appears less enthusiastic, reflected in a Metacritic user score of 4.5 out of 10. Conversely, Game8 awarded the game a 90/100 rating, hailing it as an exceptional title that does justice to the Star Wars franchise. For a detailed analysis of Star Wars Outlaws, see our full review [link to review].