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Hello Kitty Match-Three Game Launches

Author : Ellie Update : Nov 02,2025

Hello Kitty Friends Match introduces Sanrio's iconic characters to the match-three puzzle genre

While the gameplay mechanics may feel familiar, the title delivers unmatched cozy charm with adorable Sanrio aesthetics

Progress through thousands of levels while collecting mascots to restore light to the magical Dreamland setting

Sanrio's branding appears on nearly every consumer product imaginable - from baked goods to school supplies and apparel. Yet surprisingly, Hello Kitty had never ventured into the massively popular match-three gaming space until now. Hello Kitty Friends Match finally changes that!

You might remember our preview coverage in Ahead of the Game. Now officially launched, the game welcomes both diehard Sanrio fans and newcomers alike. Join Hello Kitty as she revitalizes the gloomy Dreamland using Starlight magic and puzzle-solving skills.

Gameplay-wise, Hello Kitty Friends Match doesn't revolutionize the match-three formula. But with the irresistible charm of Sanrio's mascot collection system and thousands of levels, it doesn't need to. The beloved characters provide all the appeal necessary.

Sanrio characters celebrating friendship

Friends Forever

Hello Kitty Friends Match embraces overwhelming sweetness with features like a memory album preserving special moments and heart exchanges between teammates. Sanrio and Line Games clearly lean into this wholesome aesthetic.

While potentially too sugary for those unfamiliar with Sanrio's style, longtime fans will appreciate this comforting take on the familiar match-three format. The game delivers exactly what Hello Kitty enthusiasts would expect.

For players seeking more challenging puzzles, we recommend exploring other mobile puzzlers. Check out our ranked list of the 25 best puzzle games available on iOS and Android, featuring both casual and demanding options suitable for all skill levels.