Genshin Minini Pop-Up Store Coming to NYC

The adorable Genshin minini series is making its US debut in New York City this January! Discover the exciting merchandise and exclusive goodies awaiting Genshin Impact fans.

Inazuma Genshin Minini: Cute Collectibles Arrive in NYC

The Genshin minini Line Friends Pop-Up Store opens its doors in New York's Line Friends Square at the New York Times Square Store from January 22nd to February 2nd, 2025. This marks the first Western appearance for the popular minini line, following successful events in Japan and South Korea in 2024.

Get your hands on charming miniature versions of beloved Inazuma characters: Paimon, Raiden Shogun, Kamisato Ayaka, Kamisato Ayato, Yoimiya, Sangonomiya Kokomi, and Kaedehara Kazuha.

The Inazuma Genshin minini product lineup includes:

• Plush Doll ($25.95)
• Plush Keyring ($15.95)
• Figurine Keyring ($19.95)
• Figurine ($21.95)
• Collier Metal Keyring ($21.95)
• Collier Portable Handheld Fan ($32.95)
• Collier Metal Sticon Set ($21.95)
• Collier Silicone Set ($15.95)
• Phone Grip ($11.95)
• Mouse Pad ($6.95)
• Raiden Shogun Water Globe ($99.95)
• Inazuma Gift Set ($59.95)
• Inazuma 5-Tier Umbrella ($24.95)

Currently, these items are only available in-store, with potential future online availability. Please note: Plush Dolls and Plush Keyrings are in-store exclusives.

Genshin Impact x LINE FRIENDS: Expanded Merchandise Selection

Beyond the minini, the pop-up store features a wider range of Genshin Impact x Line Friends merchandise showcasing characters like Alhaitham, Tighnari, Neuvilette, Xiangling, Xiao, Klee, Lynette, Albedo, and Ganyu.

This collection includes:

• SD Phone Grip ($11.95)
• SD Acrylic Keyring ($8.95)
• Metal Mirror Keyring ($13.95)
• SD Epoxy Sticker ($2.95)
• Acrylic Magnet Set ($24.95)
• Spiral Notebook ($5.95)
• T-Shirts (M/L/XL) ($42.95)
• 17oz Tumbler ($15.95)
• Laptop Sleeve (13in $42.95, 16in $44.95)
• Raiden Shogun Umbrella ($29.95)

Special In-Store Gifts & Photo Opportunities

Spend and earn! Receive a Genshin Impact shopping bag ($10+), a Genshin minini Paimon fan ($40+), or a random Inazuma Lenticular Photo Card ($80+).

Don't forget the photo zone! Snap a picture, post it on Instagram with relevant hashtags and tag @linefriends_us for a chance to win a limited-stock coupon redeemable for in-game rewards (1050 Primogems, 20,000 Mora, 5 Hero’s Wits, and 5 Refining Magic Minerals). A cosplay photography event is also planned.