Borderlands 4 priced at $70, lower than expected

Borderlands 4 pre-orders have settled the pricing debate, confirming a $70 base price rather than the rumored $80. Here's everything you need to know about the game's pricing structure and available editions at launch.

Confirmed $70 Price Point

Borderlands 4 Pre-Orders Now Available

Gearbox Software has officially revealed Borderlands 4's pricing as pre-orders went live. The official Borderlands Twitter account announced on June 16 that the game is available for pre-order across all platforms.

The standard edition is priced at $70, with the Deluxe and Super Deluxe editions costing $100 and $130 respectively. This confirmation puts to rest speculation that the base game would cost $80.

The pricing controversy began weeks ago when Gearbox CEO Randy Pitchford responded cryptically to questions about the game's cost. On May 14, his remark about "real fans" dealing with a potential $80 price point angered many in the community.

The situation escalated until Pitchford posted a lengthy clarification on May 29, stating: "I am sorry there was a misunderstanding... I always work with the intent that customers feel they got the better end of the deal." Despite this, some fans remained skeptical about his initial comments.

The pre-order announcement has reassured players concerned about excessive pricing, confirming Borderlands 4 will launch at the standard $70 price point for current-gen games.

Available Editions Breakdown

Borderlands 4 will offer three main editions at launch. All pre-orders include the Gilded Glory Pack featuring:

• 1 Vault Hunter Skin
• 1 Weapon Skin
• 1 ECHO-4 Drone Skin

The $100 Deluxe Edition adds the Bounty Pack bundle:

• 4 new areas with missions and bosses
• 4 Vault Cards with challenges
• New weapons and gear
• Vault Hunter cosmetics
• 4 new vehicles

The $130 Super Deluxe Edition includes additional content:

• 4 Vault Hunter cosmetic sets
• 2 new playable characters
• 2 Story Packs with new missions
• 2 new map regions
• Additional cosmetics

GameStop offers an exclusive $150 Collector's Bundle featuring:

• 20cm ECHO-4 Statue
• Map of Kairos
• 5 Golden Keys (SHiFT code)
• Vault Symbol Necklace
• 4 Art Prints

While some fans speculate whether Pitchford's comments influenced pricing, publisher 2K Games has confirmed Mafia: The Old Country at $50, suggesting Borderlands 4's pricing follows industry norms.

Borderlands 4 launches September 12, 2025 for PlayStation 5, Xbox Series X|S, Nintendo Switch 2, and PC.