AltStore EU launches first free iOS app marketplace

Aptoide Launches as First General Alternative App Store for EU iOS Users

The independent App Store Aptoide has officially launched as a free download for iOS users in the European Union. While positioning itself as the first free alternative app marketplace, its arrival follows the Epic Games Store's debut - though Aptoide distinguishes itself as a broader third-party platform.

A New Era for iOS App Distribution

For years, iOS users found themselves locked into Apple's tightly controlled ecosystem. Recent legal developments have finally begun cracking open this walled garden, with Aptoide emerging as the second alternative marketplace after Epic Games Store's earlier release.

Regular readers might recall our coverage of Aptoide's beta testing phase back in mid-2024. The platform now offers full public access to EU-based iOS users at no cost. While claiming industry-first status, the service actually trails Epic's full release by several months - though makes a compelling case as the inaugural general-purpose third-party store.

What Sets Aptoide Apart

The marketplace differentiates itself through several key features:

• Broad app categories beyond just games
• An innovative version selection system for apps
• Features previously exclusive to Android users

Though initial skepticism might be warranted, Aptoide does present legitimate first-mover credentials when considering its beta period. Unlike the Epic Games Store - technically third-party but still backed by a major industry player - Aptoide represents a truly independent alternative.

The Future of iOS App Distribution

This launch marks another milestone in the ongoing transformation of iOS's closed ecosystem, sparked by the Epic vs. Apple legal battle. Whether Aptoide can successfully attract users dissatisfied with Apple's official marketplace remains to be seen, but its arrival certainly expands options for EU-based iOS users.

As the digital marketplace landscape evolves, consumers finally gain meaningful choices in how they access mobile applications - a development worth watching closely in coming months.